Why Localise

A localised site means the EMEA consumer avoids hidden costs such as Duty and International shipping charges and provides you with an EMEA brand presence.

Stats show a 75% drop off rate from EMEA IP addresses once they see the price in US $.

Consumers are fearful of hidden charges (duty), international shipping costs and managing returns with US $ sites.

A localised EMEA site provides you with global brand presence.